![]() Bruce was one of the founding team of Liverpool Ramblers football club in 1882. He then went to New York City as the company representative, eventually rising to the rank of agent. He was apprenticed at his father's office for 4 years, after which he toured the world. ![]() ![]() The younger Ismay was educated at Elstree School and Harrow, then tutored in France for a year. Thomas Ismay was the senior partner in Ismay, Imrie and Company and the founder of the White Star Line. He was the son of Thomas Henry Ismay (7 January 1837 – 23 November 1899) and Margaret Bruce (13 April 1837 – 9 April 1907), daughter of ship-owner Luke Bruce. In 1912, he came to international attention as the highest-ranking White Star official to survive the sinking of the company's new flagship RMS Titanic, for which he was subject to severe criticism. Joseph Bruce Ismay ( / ˈ ɪ z m eɪ/ 12 December 1862 – 17 October 1937) was an English businessman who served as chairman and managing director of the White Star Line.
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